Promoting the circular economy
The current economy is linear, where we take from nature, make and dispose of products. This is no longer sustainable. We are not only creating large amounts of ‘waste’, but also facilitating loss of value from the materials and goods that we dispose. The circular economy is about gaining maximum value from assets and resources and considering the whole lifecycle of a product or building from the offset. Materials are kept in circulation for as long as possible – products are more durable, are easy to disassemble and reuse or recycle at the end of life. Alternative business models such as leasing, sharing and pay-per-unit also ensure that products are used to their maximum potential and kept in circulation longer.